Shreya's cafe

test

When a user goes to a site, the user's browser sends info to the ad server. This info typically contains info on the user visiting the site and the ad's placement info. Then, the ad server sends the ad tag to a third-party data provider so that it has the correct targeting info. It may also pass the tag to a number of other third parties for things like brand safety or geo-targeting. Then, the ad server sends the tag back to the advertisers and loads the ad in the user's browser, which returns the ad tag with a creative URL that is likely hosted somewhere else as well.